Sony trots out new Walkman
p2pnet.net News:- Sony Electronics’ latest Walkman music players have something the company hopes will take a bite out of Apple’s iPod sales.
Noise control.
Noise cancelling technology in the player and headphones can cut ambient sound by up to 75%, Sony promises, states the EE Times. The Walkmans are, moreover, available in multiple colors “including violet and pink”.
According to Sony, the new NW-S700F series of Walkman players offer up to 50 hours of battery life and has a ‘quick-charge’ feature providing up to three-hours of playback after a three-minute charge, says EE Times. The players support ATRAC, ATRAC Advance Lossless, MP3, AAC (non-DRM), WMA (non-DRM) and Linear PCM music files, adds the story.
And, “We are developing a product that handles images, but I cannot make any comment on specific,” Reuters has Sony’s Hiroshi Yoshioka saying.
Not only but also, “Sony also said it will start rolling out five new models of a flash-memory-based Walkman, shaped like a perfume bottle” which’ll be on sale towards the end of the year.
A 4-gigabyte model with a noise-reduction function is expected to sell for around 29,000 yen ($240) in Japan, says Reuters.
The new Walkmans will allow users to download music directly from “special stereos” without using a PC, says The Financial Times, pointing out the line-up, “comes a year after Sony`s previous effort at unseating the iPod was overshadowed by Apple`s launch on the same day of its iPod Nano. It also comes ahead of the launch next month by Microsoft of its Zune music player.”.
Also See:
EE Times – New Sony Walkman looks to challenge iPod nano, October 13, 2006
Reuters – Hollywood lauds pirates, October 10, 2006
The Financial Times – Sony in bid to compete with iPod, October 12, 2006
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October 14th, 2006 at 4:44 pm
It’ll stay on the store shelf and rot.