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BitTorrent video store delay

p2pnet.net News:- The Hollywood-approved version of BitTorrent won’t, now, be launching its online video store until sometime next year.

Signing up corporate content owners is taking longer than expected, Light Reading has BT spokeswoman Lily Lin saying.

“BitTorrent signed a major content deal with Warner Bros. Home Entertainment Group this summer, but has yet to sign up the other major studios,” says the story, going on:

“A Warner Brothers spokesman said his company signed up after becoming convinced that BitTorrent would provide the same level of content security it requires of other broadband distribution channels like Apple Computer Inc. iTunes. BitTorrent uses Microsoft Corp. (Windows digital rights management (DRM) software to protect video content.”

BitTorrent went Hollywood slightly less than a year ago with creator Bram Cohen promising the MPAA (Motion Picture Association of America) it would delete copyright-protected content from its P2P search engine results.

“The company’s image makeover went so far that it doesn’t even use the term P2P anymore,” says Light Reading.

Instead. it calls its distribution method “peer-assisted.”

Also See:
Light Reading - BitTorrent Video Store Delayed, November 13, 2006
went Hollywood - BitTorrent, Hollywood team up, November 22, 2005


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