Boing Boing hits the ad spot
p2pnet.net News:- Boing Boing, started by Mark Frauenfelder and Carla Sinclair in 1988, “became a website in 1995 and later relaunched as a weblog on January 21, 2000, described as a ‘directory of wonderful things’,” says the Wikipedia, going on:
“Over time, Mark Frauenfelder was joined by three co-editors: Cory Doctorow, David Pescovitz, and Xeni Jardin. All four Boing Boing contributors are or have been contributing writers for Wired magazine.”
John Battelle, Wire co-founding editor and founder of The Industry Standard, took over the business end and the Wikidia has Doctorow quoting Battelle as saying, “it’s going to be harder to make a little money to pay your bandwidth bills than it will be to make a lot of money and have a real source of income from this,” this being Boing Boing.
That was then, and at the close of 2006, with Batelle also running Federated Media, “a company that helps bloggers maximize their ad revenues by handling back-office functions like sales, billing, and reporting,” says MediaPost, Boing Boing seems to be boinging along very nicely indeed.
Bandwidth bills are no longer a matter for reflection, says the story, and BB, “reaches 2 million readers a month and is on track to earn $1 million in ad revenue this year”.
If your Net access is blocked by government restrictions, try Psiphon from the Citizen Lab at the University of Toronto’s Munk Centre for International Studies. Go here for the official download, here for the p2pnet download, and here for details. And if you’re Chinese and you’re looking for a way to access independent Internet news sources, try Freegate, the DIT program written to help Chinese citizens circumvent web site blocking outside of China. Download it here.
Also See:
MediaPost – Bad News for Old News, December, 2006
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December 29th, 2006 at 4:46 am
Considerably less, I’m sure, but why are so many site owners so secretive about their ad revenue?
Others claim to be barely breaking even, while actually raking in $thousands each month.
It’s only when they put the site up for sale do they reveal its actual income, and by that time it usually comes as a shock to everyone.
Not that I have anything against people making money, but many P2P sites, while pleading poverty the whole time, make a killing off the hard work of unpaid volunteers who provide both content as well as site management.
I’ve yet to see a site that was open and honest about its finances, even the ones soliciting donations.
December 29th, 2006 at 11:09 am
p2pnet doesn’t rake in anything. I depend on the advertisers you see in the site, which brings in a trifle (and I do mean trifle) more than my living and site expenses. And thanks to the bloody-mindedness of the entertainment cartels, my advertisers are a seriously endangered species. Two have already gone down.
Cheers!
May 30th, 2009 at 3:49 pm
Cool site, i will come back here, regards