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Google YouTube DRM woes

p2pnet.net News:- When Hollywood or the members of the Big 4 Organized Music gang say ‘Jump!’ the question usually is, ‘How high?’

That certainly goes for the outgoing Bush administration as it acts for the entertainment cartels in their relentless drive to gain control of who does what online. And apparently, it even goes for Google.

The entertainment cartels are telling the company to shape up. Or else. Because despite its claim to have developed its own DRM consumer control system, it’s nonetheless having chronic DRM troubles.

The failure of YouTube aka GooTube to, “complete a key piece of anti-piracy software as promised could represent a serious obstacle to efforts by Google, its new owner, to forge closer relations with the media and entertainment industry,” says The Financial Times.

“The video website, the internet sensation of 2006, promised in September the software would be ready by the end of this year. Known as a ‘content identification system’, the technology is meant to make it possible to track down copyrighted music or video on YouTube, making it the first line of defence against piracy on the wildly popular website.”

First line of defence, eh?

Yup. And if Google doesn’t get its Digital Restrictions Management act together within a week or two into the new year, it’ll become a “serious issue”, the FT has oft-quoted Gartner analyst Mike McGuire promising.

“Leading music companies have already made clear they see completion of YouTube’s anti-piracy technology as an important step in any closer co-operation.” says the story. “Failure to build adequate systems to protect copyright owners could also add to the risk of legal action against the site.”


If your Net access is blocked by government restrictions, try Psiphon from the Citizen Lab at the University of Toronto’s Munk Centre for International Studies. Go here for the official download, here for the p2pnet download, and here for details. And if you’re Chinese and you’re looking for a way to access independent Internet news sources, try Freegate, the DIT program written to help Chinese citizens circumvent web site blocking outside of China. Download it here.


Also See:
DRM consumer controlTacky Microsoft Ferrari promo, December 29, 2006
The Financial TimesYouTube software threat to Google plans, December 30, 2006


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One Response to “Google YouTube DRM woes”

  1. Reader's Write Says:

    Let them TRY to sue google…they will get their HEAD handed to them on a platter!

    They are messing with something even bigger than they are!

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