Wurld Media’s new owners
p2pnet.net news:- Wurld Media, the company behind Peer Impact, a DRM-packed corporate music service dressed up as p2p, has been bought by ROO Group which says it’ll now, “expand its video offerings to include secure peer-to-peer distribution, social networking, digital e-commerce and comprehensive digital rights management”.
ROO says it plans to buy Wurld Media’s assets for “up to $10 million”,” with an “immediate advance” to Wurld of $1.5 million.
“ROO’s existing customers such as News Corp., Verizon and The Street.com will have access to significant new market-derived functions along with additional opportunities for monetizing their investments in video,” according to company ceo Robert Petty.
Peer Impact arrived in the scene in 2005 with something called ‘Peer Cash‘ and a plan to make it work by planting software in users’ computers.
p2pnet reader Scratches Head commented, “Let me get this right, I pay for my internet connection, electricity, and for the music. I leave the computer on and hooked up and load my drives with music. IF I am lucky enough that someone uses my bandwidth to get the song, I get what? This isn’t even real money. I doubt that my utilities would accept this (what was it again?) Peer Cash, as payment for their services.
“No matter what I do in this process it is always going to cost, no matter how many songs people chose to d/l from me. The theoritical is rarely going to be met. This is closer to pymarid selling than an opportunity with just another scheme to slice away from you the user money and in this case your bandwidth also. Must be nice to get such ardent supporters to defend it as well.”
Also See:
ROO Group – ROO to Acquire Assets of Wurld Media, February 27, 2007
Peer Cash – Peer Impact and Peer Cash, July 20, 2005
commented – Peer Impact. Back again, November 21, 2005
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