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Students ‘worst customers’: RIAA

p2pnet.net news:- “Years ago, college students were our best customers,” says RIAA spin doctor Cary Sherman (right). “Now they’re among our worst customers.”

Maybe that’s because years ago, Warner Music, EMI, Vivendi Universal and Sony BMG’s RIAA (Recording Industry Association of America) weren’t trying to sue students into buying ‘product’.

The quote comes in an Associated Press story on the fact the RIAA is again running wild through the US school system, sending out what it calls “pre-litigation” letters to college students across America, ordering them to pay a ‘settlement’ amount. Or else.

In their most recent attack on the people who used to be their best customers, the Big 4 music cartel sent out another 405 blackmail letters to 23 universities and is now promising to send “hundreds” more every month, says AP.

This harks back to the days when the RIAA routinely fired subpoenas at men, women and even 12-year-old children every month.

The University of Wisconsin is refusing to forward RIAA ‘settlement’ letters, wrote Nick Penzenstadler in the University of Wisconsin’s online Badger Herald.

And, quoted by Penzenstadler, dean of students Lori Berquam said, “Housing is kind of like easy pickings. It’s like they are any easy target because there are 5,000 of them on our campus. My fear is that this is just the residence folks are being targeted, but who knows about the rest of the country.”

Thanks wholly to unstinting and constant help from the mainstream media, who re-publish Big 4 RIAA statements as though they’re factual documents from credible sources, the impression given is that students, and anyone else, are in very real danger of being singled out by the Big 4 enforcement unit.

In fact, the chances of any one person ending up on an RIAA hit list are similar to them being struck by lightning or winning millions of dollars in a lotto contest.

Meanwhile, is the RIAA effort paying off? Is it making an impression on file sharing or file sharers? Not in the slightest. In fact, the numbers of people using the p2p networks and independent online services and sites, rather than those backed and supported by the corporate music industry, are growing

“There are nearly ten million people using only the most popular networks at any given time (to say nothing of private, invitation only, small group sharing etc.) and there are – very conservatively speaking – more than a billion files a month,” BigChampagne ceo Eric Garland told p2pnet recently.

He went on:

The IFPI and RIAA project the volume of downloads to be far greater than that (estimates approaching 3 billion/month), but we do not know the basis of these projections.

We have observed no decreases in file sharing activity. On the contrary, the aggressive growth in popularity of BitTorrent clients (and increases in gnutella users by way of Limewire et al) demonstrate very much the opposite.

Proportionally, the growth rate in file sharing of film and television (and other multimedia) now exceeds that of popular music. We have observed no net decline in music, and music remains the most popular entertainment on P2P networks.

Garland puts the number of downloads at perhaps three billion a month. However, a new IDC white paper says it’s probably more like one billion a day.

But the corporate music industry, with its high prices, product of questionable quality and thin catalogues, doesn’t even begin to figure in this.

The RIAA and its owners would do better by putting the many millions of dollars they’re wasting on suing their own customers into finding ways to tap this potentially huge consumer base of music lovers.

Instead, they’re, “just hoping somebody is going to figure all this out for them,” say retailers.

JN

Slashdot Slashdot it!

Also See:
Associated PressTribler: New Dutch p2p network, February 21, 2006
blackmail letters405 more RIAA blackmail letters, March 21, 2007
refusing to forwardUniversity ignores RIAA blackmail, March 20, 2007
one billion a day1 billion songs a DAY shared online, March 8, 2007
figure all this outBig Music: ‘No plan, no direction’, March 14, 2007

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Tired of being treated like a criminal? They depend on you, not the other way around. Don’t buy their ‘product’. Do bug your local politicians. Use emails, snail-mail, phone calls, faxes, IM, stop them in the street, blog. And if you’re into organizing, organize petitions, organize demonstrations and then turn up on your local political rep’s doorstep, making sure you’ve contacted your local tv/radio station/newspaper in advance. Don’t just complain. Do something!

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5 Responses to “Students ‘worst customers’: RIAA”

  1. Reader's Write Says:

    If the riaa and the other big corporate mafias think that they can sue them all and bring them to submission,they get it all wrong .Students and customers are more intelligent then that.We should boycut them and show them that WE are the boss not them.Now with the internet and all the technologies we can use,the artists dont need these big mafias.They can sell there stuf them selfs via internet.They can promote them selfs via P2P filesharing and their own website.And its already started with more and more artist getting ride of big mafias.Dont forget that these artist needs to eat and pay their rent like we all do.If you really like something,then you should buy it.

    OBSCUR156 :-)

  2. Reader's Write Says:

    What the universities should be doing is simply put all theses letters in the trash-bin and forget about it.

    Also delete all the servers logs every day like me so that they will be nothing to sup.

    This is what I am doing with my server. The logs are deleted every days.

  3. Reader's Write Says:

    I guess he thinks that suing them will make them better customers.

    (Is he a businessman. or is he the leader of FELF?)

    PS
    FELM=”Full Employment for Lawyers Foundation”

  4. Reader's Write Says:

    With newsgroup file sites like Yabse.com popping up making it easy to get material as easily as it is with Pirate Bay, why take any chances at all?
    Get yourself a specialized file Newsgroup program such as Newsrover and a good unlimited account at a place like newshosting.com and download all you want without having to worry about being caught. Newsgroups came before P2P and the RIAA and MPAA have yet to do anything effective about it especially with the rise of NZB files that allow the program to download the content automatically. With using multiple thread downloads, you can download the content just as fast if not faster than Bittorrent. If you want to give the finger to the likes of the RIAA and MPAA, do it this way and smile as nothing they can do will stop newsgroup files from being posted.
    P.S. If you can’t find what you need from Yabse, go ahead and use bittorrent as a back up.

  5. Reader's Write Says:

    “The University of Wisconsin is refusing to forward RIAA ‘settlement’ letters, wrote Nick Penzenstadler in the University of Wisconsin’s online Badger Herald.”

    Mabye the universities are starting to get fed up with the RIAA tactics? Hopefully, if one university tells them to shove it, mabye other universities will follow suit and the RIAA influence will collapse.

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