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	<title>Comments on: Grand Unified Theory of Filesharing</title>
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	<description>p2pnet.net - reader powered</description>
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		<title>By: Reader's Write</title>
		<link>http://www.p2pnet.net/story/1198/comment-page-1#comment-1276</link>
		<dc:creator>Reader's Write</dc:creator>
		<pubDate>Wed, 14 Apr 2004 08:16:35 +0000</pubDate>
		<guid isPermaLink="false">#comment-1276</guid>
		<description>Consider that today&#039;s freeriders can be broken down into the younger (12-24yrs) and the older mature computer user/early adopter (25-44yrs).

If the Olders spent all their money on CD&#039;s back in the 80&#039;s (or tapes and records in the 40&#039;s-70&#039;s) and they are aquiring and sharing their collections, then most have already PAID their Big Music license fee.

So the Youngers are the former &quot;shoplifters&quot; who took money, literally, out of the record store&#039;s till, now takes it from the P2P, and the cost is shared...

So what finally keeps selling CD&#039;s???

It&#039;s the marketing, stupid!

Ya&#039; gotta have the Logo, the status symbol of our age. Ain&#039;t nothing like the real thing, baby! Without your Nike you&#039;re nobody. Nelly says so too.

Without the real CD (storebought or otherwise), instead of your brother&#039;s handwritten tracklist, you&#039;ve got nothing but a fake gucci watch that doesn&#039;t even keep good time.

It&#039;s all in the packaging. Forty-five page inserts with pictures and lyrics and all of that grease, right in your hands, and a bonus poster too!! Woo hoo!!

It&#039;s the marketing, baby. It&#039;s all in the sales pitch. Scare the kids, but sell the package. It takes more than a disc to make a CD.

Now if Google could just... nah, I&#039;ll save that for another day.

Rastaruss</description>
		<content:encoded><![CDATA[<p>Consider that today&#8217;s freeriders can be broken down into the younger (12-24yrs) and the older mature computer user/early adopter (25-44yrs).</p>
<p>If the Olders spent all their money on CD&#8217;s back in the 80&#8217;s (or tapes and records in the 40&#8217;s-70&#8217;s) and they are aquiring and sharing their collections, then most have already PAID their Big Music license fee.</p>
<p>So the Youngers are the former &#8220;shoplifters&#8221; who took money, literally, out of the record store&#8217;s till, now takes it from the P2P, and the cost is shared&#8230;</p>
<p>So what finally keeps selling CD&#8217;s???</p>
<p>It&#8217;s the marketing, stupid!</p>
<p>Ya&#8217; gotta have the Logo, the status symbol of our age. Ain&#8217;t nothing like the real thing, baby! Without your Nike you&#8217;re nobody. Nelly says so too.</p>
<p>Without the real CD (storebought or otherwise), instead of your brother&#8217;s handwritten tracklist, you&#8217;ve got nothing but a fake gucci watch that doesn&#8217;t even keep good time.</p>
<p>It&#8217;s all in the packaging. Forty-five page inserts with pictures and lyrics and all of that grease, right in your hands, and a bonus poster too!! Woo hoo!!</p>
<p>It&#8217;s the marketing, baby. It&#8217;s all in the sales pitch. Scare the kids, but sell the package. It takes more than a disc to make a CD.</p>
<p>Now if Google could just&#8230; nah, I&#8217;ll save that for another day.</p>
<p>Rastaruss</p>
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