Grouper renamed Crackle
p2pnet news | announcements:- Grouper has been Crackled.
That’s to say, Grouper, an online video site bought by Sony Corp last year for $65 million, is turning into a kind of in-house talent-spotting agency with a new name: Crackle.
“Crackle’s comprehensive approach includes a unique programming and editorial strategy, wide-reaching global distribution platforms and collaboration with Sony Pictures Entertainment, the IMPROV Comedy franchise and other leading media companies,” says a statement, going on:
“We reward the best video creators with Crackle funding, promotion, syndication and even greater exposure to our large media partners.”
Animators will have access to artists from Sony Pictures Imageworks and Sony Pictures. Winners of the quarterly contest on Wet Paint, Crackle’s animation channel, “will receive a cash prize and fly to Los Angeles to pitch Sony Pictures Animation executives for a chance to have their animated short theatrically released,” it says.
They’ll also attend Siggraph, the computer graphics conference in August next year.
Says the statement:
A Crackle Studios development deal and a much sought-after pitch meeting with Columbia Pictures will be awarded on Shorts, Crackle’s Short Film channel. Quarterly contest winners will receive funding from Crackle Studios to develop and produce short form material for Crackle distribution. Winners will also fly to Los Angeles to pitch their feature film concepts to Columbia creative executives. A similar Crackle Studios development deal will also be awarded on Moving Targets, Crackle’s upcoming sketch variety channel.
Quarterly contest winners will receive Crackle funding to develop projects for Crackle distribution. They will also meet with creative executives from Sony Pictures Television to pitch and present their television ideas.
The best emerging stand-up comedians spotlighted each month on High Wire, Crackle’s stand-up comedy channel, will win a chance to be center stage at the world famous IMPROV comedy clubs. They will have an opportunity to pitch their comedy shorts to creative executives of the IMPROV Comedy Lab (a new comedy centric broadband content studio) for final production and distribution.
The premier comedy club chain will offer one very hilarious contest winner a chance to fly either to LA, NY or Chicago to perform a 15 minute set on a hot ticket Thursday, Friday or Saturday night. of sale or service that are only notionally agreed to by consumers. It’s time that our laws reflected the reality of electronic commerce, not just some legal fiction.”
Also See:
Crackled – Sony Pictures’ Crackle Bursts onto Scene and Screen with Pioneering Studio Model, July 16, 2007
$65 million – Sony gropes Grouper, August 23, 2006
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