p2pnet news | TV:- With the $-inspired spat between Apple and NBC Universal echoing loudly in the background, the latter says it’ll instead sell TV shows for download at Amazon.

“Starting Sept. 10, Amazon Unbox customers can download for free the pilot episodes of new NBC shows before they air on television,” state NBC and Amazon, according to Bloomberg News.

NBC refused to renew its agreement with iTunes, “after Apple balked at paying fees that it said would more than double the wholesale price for each NBC TV episode,” said MarketWatch.

Now, “The stakes are high for both sides,” says Reuters. “The media industry needs to court new viewers as interest in watching digital entertainment explodes.”

Amazon is, “somebody who understands the wholesale-retail relationships and understands the need for wholesalers to price their content flexibly,” Bloomberg has Jean-Briac Perrette, president of NBC Universal Digital Distribution, stating in an obvious dig at Apple.

“Last week NBC unveiled a Web-based network for films and TV shows called Hulu that it plans to start in October with Rupert Murdoch’s News Corp,” it adds.

‘Hulu’ means ‘butt‘ in Indonesian.

.Slashdot it!

Also See:
$-inspired spat – Apple, NBC iTunes rift, September 3, 2007
Bloomberg News – NBC’s TV Programs to Be Sold for Download on Amazon, September 4, 2007
MarketWatch – Apple to stop selling NBC shows through iTunes, August 31, 2007
butt – Hulu hooey, August 30, 2007

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This entry was posted on Wednesday, September 5th, 2007 at 6:24 am and is filed under TV. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.

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