p2pnet news | TV:- NBC Universal and SanDisk say they’re collaborating on TakeTV, a web video player which can be used to hook computers up to TV sets.
At $100 for a four gig version and $150 for eight gigs, it makes Apple TV’s entry-level $300 look silly.
But as usual, the companies are making an effort to ham-string Fair Use by loading it with DRM (Digital Restrictions Management) consumer control.
SanDisk, “plans to use their security expertise in collaboration with NBC Universal to implement a series of measures to protect NBC Universal content, including partnering to explore the implementation of watermarking and filtering technology solutions,” say the two companies in a statement.
“NBC U says SanDisk offered it everything that Apple wouldn’t, including flexible pricing and collaboration with NBC U on copyright protection,” says Silicon Valley Insider.
And ‘product’ is, also as usual, expensive.
“NBC U will have control over the wholesale price of its shows; consumer pricing will range from $0.99 to $3.99 for TV episodes. There will also be bundles of shows, and other marketing wingdings that iTunes didn’t want to accommodate, the companies say,” according to the story.
You can check it out at www.fanfare.com but be careful: when we went for a look, it jammed the Firefox tab.
statement – NBC Universal to Provide TV Content for SanDisk`s Web-Based Service Fanfare, December 11, 2007
Silicon Valley Insider – SanDisk Gives NBCU What Apple Wouldn’t: Pricing Flexibility, December 11, 2007
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