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Don’t sue, new EMI boss tells Big Music

p2pnet news | Music:- EMI’s new boss, ex-Google CIO Douglas Merrill, says it’s a, “poor business model to sue your customers. I don’t think that’s a sustainable strategy.”

Quoted by the Guardian, he was referring to Warner Music, EMI, Vivendi Universal and Sony BMG’s current practise of trying to use legal systems around the world to force their customers into buying corporate ‘product’ rather than using the free P2P networks and independent music sites and services.

But, file sharing isn’t “necessarily bad,” the story has him saying.

“There is academic research that shows file sharing is a good thing for artists … We should do a bunch of experiments to find out what the business model is.”

Er, Doug, people have been trying to get the members of the Big 4 organised music cartel, of which EMI is one, to do exactly that since the year Dot.

However, they seem to prefer to keep their collective heads up their collective anal orifi.

Previously, “the music industry has rubbished studies that claim file sharing can have a positive effect on music sales,” says the story, but, “I think people will pay,” Merrill said.

“There is evidence that people we think are not buying music are buying music. They’re just not buying it in formats we can measure.”

Er, Doug, people have always been willing to pay. They’re just not willing to be ripped off

Merrill plans to experiment with ad-supported music download services, “pointing to Google’s success with targeted advertising, and subscription models,” adds the Guardian.

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new boss - Google guy jumps ship to run EMI, April 2, 2008
Guardian - File sharing ‘may be good’, says EMI executive, April 3, 2008


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7 Responses to “Don’t sue, new EMI boss tells Big Music”

  1. Reader's Write Says:

    lol
    I guess this new guys head hasn’t been ceremonially inserted into the “collective anal orifi”
    Hopefully his comments actually lead to some changes in the Big 4.
    I think they should start their research by getting their collective anal orifi xrayed for cancer.

  2. Reader's Write Says:

    “EMI’s new boss, ex-Google CIO Douglas Merrill, says it’s a, “poor business model to sue your customers”

    Have EMI leave the RIAA the IFPI CRIA and BPI.

    Then we will talk.

  3. Reader's Write Says:

    Right now we are boycotting and we want the head of the corporate pigs that decided for this totally criminal extortion campaign.

    We want also the head of the governement member from the Bush administration and congress that let them go away with this until now.

    The bad news for them is that nobody never went away with anything so far and that they will be no exception.

  4. Mostly Harmless Says:

    FTA- EMI’s new boss, ex-Google CIO Douglas Merrill, says it’s a, “poor business model to sue your customers. I don’t think that’s a sustainable strategy.”

    Well, that’s just crazy talk. This guy will never last.

    Yes, it’s sarcasm, except for the second sentence…

  5. Reader's Write Says:

    Record companies have always been myopic, so why change now?

  6. Douglas Merrill fan Says:

    Douglas Merrill will likely last against the RIAA; so far, we have. Considering google has been harassed endlessly by the MPAA and RIAA, I seriously doubt Douglas Merrill will give in to the RIAA and MPAA’s lunacy, nor the lunatics listen to Douglas Merril. The way I see it; the press has ignored this issue for far too long, but they cannot ignore corporate bosses. Thus, the RIAA and MPAA will never listen to anyone, but hopefully people out in the public, and the press, will listen to Douglas and begin to realize that RIAA and the MPAA are nothing more than a corporate mafia. They are a criminal entity that is no different than the cartels controlled by Pablos Escobar.

    My only hope is that the people of America will never cease to get revenge on the Bush administration and the members of Congress that let these cartels get away with these crimes.

  7. At last ! Says:

    Someone who has some idea of what is actually happening and some idea of the future. The medium defines the price of the media !

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