Musical toothbrushes: new income for Big Music

p2pnet news | Music:- Could the likes of Hasbro’s Turbo Tooth Tunes become the new corporate music industry targets as it tries to fill the vacuum created by its failure to recognize P2P as the music delivery system of the 21st century?
Hasbro has in all likelihood forked out for the right to feature Hannah Montana, et al, but whether it has or not, Britain’s Mechanical-Copyright Protection Society and the Performing Rights Society (MCPS-PRS Alliance) has, “set itself the challenge of finding new uses of music that had so far fallen outside the licensing net,” says alliance boss Steve Porter in the Financial Times.
And he cites as examples “musical birthday cards” and the “toothbrush that plays a jingle”.
According to the FT, in the UK the MCPS-PRS Alliance, “reap the rewards of musical creativity for UK artists,” saying income from broadcasting and online sources increased 7% to £155.5m ($306.7 million).
“The money paid to copyright holders from CD sales, by contrast, fell 11 per cent from £170.7m to £151.8m,” says the story, going on, “Overall income reported by the MCPS-PRS Alliance grew from £546.8m to £562.1m.”
“Because we have also made our collection costs more efficient, then for the first time we have been able to distribute more than half a billion pounds to our 50,000 members,” the story has Porter stating, going on:
“For us, the important thing is to be able to collect in new ways and new places to make up for the obvious decline in revenues from CD sales.”
In Canada, SOCAN (Society of Composers, Authors and Music Publishers of Canada) has identified the likes of dentists and hairdressers as likely sources of new revenue.
Meanwhile, everything from online games to counterfeiting is being counted in for the steady fall in CD sales —- everything, that is, but the fact Vivendi Universal (France), Sony BMG (Japan and Germany), EMI (Britain), and Warner Music (US), the members of the Big 4 organised music cartel, are vigorously implementing their 21st century marketing plan through which they’re trying to sue people into buying ‘product’.
As a direct result, they’re haemorrhaging customers.
“Although online rights income increased by 54 per cent in 2007, it accounted for only £9.7m, a fraction of the value estimated to be lost by illegal downloading,” adds the story.
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.Stumble It!
Financial Times – Downloads deliver as CD sales go quiet, May 21, 2008
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May 24th, 2008 at 10:33 am
Making money with crappy musical tooth brush?
Whahahahahahhahaha! I don’t thin so! Who is going to buy thi sshit?
It will not be hard to encourage a boycott of these stuff!
Now they are desesperate.
May 24th, 2008 at 11:15 am
“Because we have also made our collection costs more efficient, then for the first time we have been able to distribute more than half a billion pounds to our 50,000 members,”
Where can I find out who was paid and how much?
I want to know if the distribution makes any sense.
I suspect it doesn’t.
May 24th, 2008 at 4:26 pm
Perhaps they should focus on toothpaste instead of toothbrushes. I even have a slogan for them:
“Our toothpaste is just as awful as the music we distribute. It’s so bad you’ll want to spit it out immediately after coming into contact with it.”
May 24th, 2008 at 5:19 pm
If they could just make a musical toilet, I would be able to give my fully formed opinion to their product and made-up numbers on a twice-daily basis.
May 24th, 2008 at 9:04 pm
The sad part is, mfrs will have to pay high royalties on these “tunes”, increasing the retail cost. I’ve got an idea. Get Metallica to sing your praises and propaganda.
What next, musical toilet brushes? If you could make toilet paper musical I might pay for that. Or maybe just use a slogan such as, RIAA we’re watching you. But that would better suit the MPAA.
May 24th, 2008 at 9:07 pm
Although having tunes come out of objects would be novel, there’s no way I’d pay more for it, especially knowing what is behind the extra cost.
May 24th, 2008 at 9:20 pm
It’s actually very clever, as they are experts in manipulating children, and they know if they use a catchy familiar tune children will want them, and then all children will due to peer pressure, and then you have child to parent pressure, and how many can resist that? No-one wants the fallout. Of course they will be expensive because they know it’s the parents who have to fork out.
When you hear how they target little kids and terrorize them, you just know somehow this idea is not out of any affection for them, but again they will be the targets in this.
May 24th, 2008 at 9:34 pm
Offer people an alternative to dealing with the devil and most would jump at the chance. That’s what the Internet has done in freeing them from bondage to that beast. Perhaps it’s inventor should accept partial responsibility also. Wanna sue HIM? And the one who invented electricity. Plus the one who invented lightning, which gave rise to the invention of electricity. Oh hang on, can’t sue him. Too difficult.
Perhaps they should sue themselves for alienating their own customers and destroying their own market by using unrealistic pricing, dishonest business practice, immoral litigation, haphazard distribution, and unappealing content.
May 24th, 2008 at 11:00 pm
It’s just another piss-poor excuse for the record companies to make more profits from their artists, and tell said artists to blame their fans for not making the artists richer. Why not? They’ve done that with ringtones.
Or who knows? They might even crack down on slumber parties since the kids would need to bring their own toothbrushes and sue the kids for — dare I say it? — the crime of ZOMG MAKING AVAILABLE!
May 25th, 2008 at 5:03 pm
I can’t wait to get mine so I can hack it to play mp3s I “illegally” downloaded.
May 25th, 2008 at 8:35 pm
Mmm yes, I can’t wait for them to start whinning about pirated toothbrushes.
This is what they want though, to be able to sell the same song over and over and over, like, well, say every time you want a new toothbrush.
May 26th, 2008 at 12:04 pm
“This is what they want though, to be able to sell the same song over and over and over,”
True true true.
The majors own a fixed library of music.
As long as they can force us to listen to only what they own, they will be legally entitled to the royalties on it.
New music is a threat to them. That’s why independent artists and anyone involved in their success are met with resistance from the major labels and from any government who has been lobbied by the major labels.
That’s why we have had almost no good music for the last several decades and the reason why we have so many tiring classic rock radio stations.
….But now the internet is changing all this.
August 17th, 2009 at 3:53 pm
hi all, i hope you’re having fun here