50 Cent sues Taco Bell for $4 million
p2pnet news view | Advertising:- Rapper 50 Cent doesn’t like gorillas.
Sorry. That should be ‘guerillas’.
Advertising guerillas, that is.
He’s suing Taco Bell for “diluting the value of his good name” with a guerilla ad campaign he says was intended to, “fool the chalupa-craving masses into thinking he had endorsed the fast-food chain,” says E! Online, going on:
“Without seeking or obtaining Jackson’s authorization, defendant Taco Bell made him the star and focus of its nationwide advertising campaign by using his name, persona and trademark to promote Taco Bell’s business and products,” says the lawsuit.
The restaurant’s “Why Pay More” campaign, “a part of which involved Taco Bell suggesting in writing that the hip-hop star, whose real name is Curtis Jackson, change his name to 79, 89 or 99 Cent to help promote its penny-saving deals,” says the story.
Fiddy apparently didn’t know about the ads, “until he saw a TV report about them,” says MTV, adding:
“50 Cent … is now suing the company for a cool $4 Million in damages.
“Taco Bell (bizarrely) offered to donate $10,000 to charity if the star changed his name and rapped a food order at one of their branches.”
” ‘We know that you adopted the name 50 Cent years ago as a metaphor for change,’ the letter read. ‘We at Taco Bell are also huge advocates for change. We encourage you to “Think Outside the Bun” and hope you accept our offer’.”
Yum! Brands, which owns the Taco Bell brand, as well as KFC, Pizza Hut and “several other familiar drive-thru-type establishments,” hasn’t commented, says E! Online.
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.Stumble It!
E! Online - 50 Cent Quiere Taco Bell to Pay, July 23, 2008
MTV - 50 Cent Sues Taco Bell, July 24, 2008
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July 24th, 2008 at 7:33 am
At least Taco Bell and (idiotically named) 50 Cent have something in common; They both make me sick.
July 24th, 2008 at 8:56 am
Taco Bell is good food. Maybe not good for you, nutritionally speaking, but I’ve been eating it for decades and I’ve never had any problems from it. For some reason people like to bash on it. It’s not because the food is bad, but I can’t figure out what the ulterior motive is. I suppose it’s just people being sheeple. You know “Baah, Taco Bell makes you sick. Baaaaah, McDonald’s is bad for you. Baaaah, Britney Spears can’t sing.” Well, if that’s how you want to go, I guess you’re welcome to it, but I’ll go on my own opinions and experience and not pretend to have had experiences I haven’t just because it’s common wisdom.
Baaah.
July 24th, 2008 at 9:39 am
Yo quiero Taco Bell
July 24th, 2008 at 10:46 am
He’s an idiot….but so is taco bell for running that STUPID drie thru rap commercial. Here is the ending we would love to see: http://www.youtube.com/watch?v=KU3hXcrQrl4
July 24th, 2008 at 10:47 am
“diluting the value of his good name”
“Good name”, that’s funny.
37 cent
He probably has a valid point, but this still calls for a ride in the… Waaaambulance!
July 24th, 2008 at 12:40 pm
Caution - Eating too much Taco Bell food may cause one to mistake humans for sheep.
July 24th, 2008 at 8:36 pm
“Taco Bell is good food. Maybe not good for you, nutritionally speaking, but I’ve been eating it for decades and I’ve never had any problems from it. For some reason people like to bash on it. It’s not because the food is bad, but I can’t figure out what the ulterior motive is. I suppose it’s just people being sheeple. You know “Baah, Taco Bell makes you sick. Baaaaah, McDonald’s is bad for you. Baaaah, Britney Spears can’t sing.” Well, if that’s how you want to go, I guess you’re welcome to it, but I’ll go on my own opinions and experience and not pretend to have had experiences I haven’t just because it’s common wisdom.”
My message was meant to be humorous. I’ve only eaten at Taco Bell a few times and their food has never made me physically ill, but I didn’t care for it at all. I don’t even remember the names of what I ate. I know one was chicken and vegetables in a soft “wrap”. On the advice of my friend, I put a small amount of their “mild” sauce on it and after a couple bites my mouth was burning. I’d only put it on part of the wrap, so I ate the rest plain and it was extremely bland. The texture and taste of the outside wrap made me queasy. My other experiences at TB were much the same. The only other Mexican food I’ve ever eaten was a Swanson TV dinner with grilled chicken strips and some kind of rice covered in a sauce that DID make me want to puke.
I’ve come to the conclusion that I don’t like Mexican food at all.
July 24th, 2008 at 10:56 pm
it says 0 cent in the beginning
July 25th, 2008 at 4:25 am
Not any more
Cheers! And thanks ….
July 25th, 2008 at 6:33 am
Even if you don’t like Fiddy, it’s right he should get high damages.
This is probably some collusion to boost the Ad campaign exposure, yet not have Fiddy look like he’s cashing in on crap.
Or, Taco are laughing because $4,000,000 is 500% less than Fiddy’s manager/s asked Taco for to run an ad campaign.
Not that Fiddy would endorse fat, I mean, fast food?
Would he?
He ain’t fat!
He’s Fiddy!
July 25th, 2008 at 6:49 am
Should have left it 0 Cent. Much more fitting.
Anyway, I hope Taco Bell loses tons of money because of this. I love Taco Bell food, but they deserve it. Perhaps in future they will learn not to get involved with idiots.
July 25th, 2008 at 9:30 am
Hey, Rekrul,
I wouldn’t call Taco Smell or Swanson dinners actual examples of Mexican food. That’s like calling Kraft macaroni and cheese a common example of what Italian food tastes like. If you haven’t actually been to a real Mexican resturant before, you should give it a shot. You maybe still won’t like it, but at least you’ll have a better idea of what the food should tates like.
I personally love Mexican food. I may occasionally go to Taco Bell, but if I want a seriously great meal, I’ll stay away from chain resturants and go to a locally owned place.
July 25th, 2008 at 10:22 am
IMHO, Tacky Smell isn’t Mexican food
Cheers!
July 27th, 2008 at 1:36 pm
“Hey, Rekrul,
I wouldn’t call Taco Smell or Swanson dinners actual examples of Mexican food. That’s like calling Kraft macaroni and cheese a common example of what Italian food tastes like. If you haven’t actually been to a real Mexican resturant before, you should give it a shot. You maybe still won’t like it, but at least you’ll have a better idea of what the food should tates like.”
Thanks, but I think I’ll pass. I’ve found that my taste buds are rather boring. At one point, my grandmother raved over the pork fried rice from a local Chinese place. I’d never had PFR before, so I tried some. YUCK! I like pork, and I like rice, but PFR was just disgusting to me.