New DRM thingy
p2pnet news view | DRM:- They never give up, do they?
Entertainment cartel consumer control agency the Digital Entertainment Group is still rolling happily along with Digital Restrictions Management technology dressed up as something to help consumers instead of stopping them from using ‘product,’ for which they paid good money, in any reasonable way they want.
The movie studios and record labels fervently believe all consumers — that’s YOU – are thieves just waiting to copy CDs and DVDs for nefarious purposes.
Hence, and henceforth, DVD and Blu-ray movie releases will proudly bear a ‘Digital Copy’ tag to, “inform consumers about the existance of a DIGITAL COPY file inside the disc package”.
In the process, the group also appears to have struck an exciting new DRM deal with Apple.
“Increasingly popular because of its viewing flexibility, DIGITAL COPY allows consumers to transfer copies of their favorite classic comedy or action-packed films to their iTunes digital library and then view on a Mac or PC, iPod, iPhone or on a widescreen TV with Apple TV,” says the DEG.
Gosh, THANKS !!!
And by the way, “DIGITAL COPY also works with Microsoft Windows Media enabled portable video players.”
“Our research shows that when given the option, consumers recognize the incredible value proposition that DIGITAL COPY provides as a simple, fast way to move content to a portable device,” warbles Mary Daily, executive vice president, North America marketing, Twentieth Century Fox Home Entertainment.
“DIGITAL COPY puts the disc at the center of the digital revolution happening in households nationwide and meets the entertainment needs of the entire family from the TV, to the computer to an iPod.”
At the center of the digital revolution, eh? Ooooooooo. Makes you go all tingly, dunnit?
Not only but also, “20th Century Fox Home Entertainment will launch 20 releases featuring DIGITAL COPY on September 23.”
YAY!!!!!
The DRM thingy is expected to be on, “a number of fourth-quarter DVD and Blu-ray releases”.
“The Digital Entertainment Group, the trade association’s partnership between hardware and software manufacturers comes together to ensure that the DEG obtains the input necessary to accurately represent all aspects of the home entertainment industry,” it says with a straight face.
(Thanks, Michael)
Use free p2pnet newsfeeds for your site. It`s really easy!Subscribe to p2pnet.net | | rss feed: http://p2pnet.net/p2p.rss | | Mobile – http://p2pnet.net/index-wml.php
Net access blocked by government restrictions? Use Psiphon from the Citizen Lab at the University of Toronto. Go here for details.
September 6th, 2008 at 10:42 am
âOur research shows that when given the option, consumers recognize the incredible value proposition that DIGITAL COPY provides as a simple, fast way to move content to a portable device,â
Hmmmm, my personal experience shows me that NO DRM gives the consumers the most value and least hassle… so either I am wrong or they are – hmmm – lying…
September 6th, 2008 at 1:19 pm
6 months no more no less
September 6th, 2008 at 1:28 pm
This is why I never bought a single DVD in my life. I do not want to reward the behaviour of these companies with my hard earned money.
September 6th, 2008 at 3:22 pm
“20th Century Fox Home Entertainment will launch 20 releases featuring DIGITAL COPY on September 23.â
that is the day Slacker Uprising will be released… is there anything moore to this or am i just getting paranoid ?
September 6th, 2008 at 3:37 pm
paranoid , its a free downlaod and if it contians malware like thta SONY rootkit , they will get sued class action wise using the SONY case as a precident.
ALSO if they make it we will break it so make all the noobs get it and pay for your stupidity
FREEDOM
September 6th, 2008 at 5:02 pm
Nice.
Love the “Gosh, THANKS !!!” bit, especially, hehe.
September 6th, 2008 at 9:32 pm
If DVDs can no longer be ripped using existing methods, then there will be an uprising (remember Velvet Revolver’s Contraband).
Otherwise this is just additional content that can be ignored if you find no use for it.
September 8th, 2008 at 12:53 am
so….once this is broken, i wont have to wait 5 hours while my hardware encodes the DVD to an AVI anymore? I’ll just be able to drag-and-drop the file and run it through a utility to strip out the DRM? Sweet. I’m all for this.