‘Revolutionary’ Esquire anniversary cover
p2pnet news view | Cool Stuff:- Esquire is pleased with itself.
A “limited number” of its 75th anniversary issue is it today featuring an experimental cover with electronic ink.
“A computer chip allows the 10-square-inch display to present parts of the phrase in succession before the entire sentence blinks together,” says the Boston Globe.
It’ll apparently have small battery able to power the display for 90 days.
“We’ve spent 16 months making this happen as one of the ways we`re demonstrating that the 21st century begins this fall,” the appropriately named E-Ink, the company which made the cover work, had Esquire editor-in-chief David Granger saying when the project was announced in July.
The entire issue is devoted to, “exploring the ideas, people and issues that will be the foundation of the 21st century,” he said.
The covers of the first 100,000 will have words and images scrolling across the flexible electronic paper display.
At 10:23 am, there was already one on eBay going for $15.99.
Quick! Get it before the battery dies!
Boston Globe – Esquire unveils “revolutionary” magazine cover, September 8, 2008
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September 8th, 2008 at 4:59 pm
The battery probably isn’t replaceable without destroying the magazine. Such is the short-sightedness of big business.
September 9th, 2008 at 9:09 am
They actually want people to hack the thing and see what they will do with it.