State of the Twittersphere: report
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HubSpot, the “Inbound Internet Marketing Blog,” wants to cash in on Twitter’s growing popularity.
It’s issued State of the Twittersphere, a report, “based on real data pulled from hundreds of thousands of Twitter profiles” accessed through something it’s calling the Twitter Grader.
The company says it built it, “to help people evaluate and improve their Twitter presence, and, “With all the data we`ve collected from Twitter Grader, we thought it was time to share that back with the community for all of you marketing and Internet geeks (like us).”
Marketing Internet geeks, eh?
Conclusions?
- Twitter has lots of newer and less active users
- 70% of Twitter users joined in 2008
- An estimated 5-10 thousand new accounts are opened per day
- 35% of Twitter users have 10 or fewer followers
- 9% of Twitter users follow no one at all
And, surprise surprise, “There is a strong correlation between the number of followers you have and the number of people you follow”.
The report says the location field on Twitter profiles doesn’t require people to separate city from state or province, etc, so it’s, “hard to do any detailed analysis on this [sic] data,” says HubSpot, although it says it was able to pull together a list of the top 30 most common phrases people typed into their bios.
This enabled it to create a list — with individual cities and America, Australia, Canada and Singapore ranked together — which shows, “Twitter seems to be popular in major English-speaking cities,” says HubSpot.
In Canada, Toronto is the Number 8 Twitter Tweeter.
Top Ten
- London (England?)
- USA
- San Francisco
- New York
- Chicago
- Los Angeles
- California
- Toronto
- Austin, TX
- New York, NY
Now you know.

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