Google, Universal, launch Vevo
p2pnet news view | P2P | Music:- All of Universal Music Group’s video assets (music videos, interviews, concert footage and possibly Kyte-style backstage video) will be featured on Vevo — “a collaboration between Universal Music Group and Google”" — and YouTube, says Wired.
Eventually, AOL, MTV and Yahoo, “will embed Universal’s videos from Vevo rather than licensing the content directly from the labels,” writes Eliot Van Buskirk.
But in the end, “this is another in a string of deals in which major labels have sued a social media network, settled, licensed, then gained equity in the service (imeem, MySpace and now YouTube),” he says.
“We believe that at launch, Vevo will already have more traffic than any other music video site in the United States and in the world,” says Universal Music Group boss Doug Morris.
But this isn’t a case of sharing and caring.
“The site will be wholly owned by Universal,” according to Wired, going on to quote a Google spokeswoman as stating:
“Universal owns the site, but Google/YouTube is providing the technology. We will be sharing revenue with Universal on both Vevo and on YouTube. Other labels could join Vevo; they are in talks currently.”
However the arrangement is carved up, it’ll amount to a virtual monopoly between the largest video site and music company.
Wired – Google, Universal to Launch Music Hub ‘Vevo’, April, 2009
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April 10th, 2009 at 1:02 pm
yawn
April 10th, 2009 at 1:26 pm
Gettin’ tired of all the reruns on the MAFIAA Network.
April 10th, 2009 at 2:13 pm
We’ll never hear from it again, until the announcement on p2pnet two years from now that it’s shutting down.
April 10th, 2009 at 2:19 pm
hahahahahahah, agreed RadialSkid.
April 10th, 2009 at 2:53 pm
D’ja really think it will last 2 years??
: )
April 10th, 2009 at 8:55 pm
They generally manage to drag them out for a couple of years.
I still remember first reading about the concept of “Snocap” 2-3 years ago (in Newsweek, I think), then recently just hearing about how it’s having troubles. My first reaction was, “What, you mean it actually made it out of the concept stages?”