Paramount scores with NASA Star Trek promo!
p2pnet news view Advertising | Movies:- Paramount has put a huge one over 20th Century Fux and American taxpayers.
Fux scored big-time in terms of free publicity and free viral advertising when its Wolverine flick turned up online.
Not that Star Trek 2009 did badly when it, too, appeared first in CyberSpace.
But now Star Trek movie owner Paramount has done a whole lot better by getting NASA (and by default, US citizens) to happily foot the bill for a massively expensive Star Trek promo stunt in real space!
“Real Live Astronauts are Watching ‘Star Trek’ [the new movie] in Outer Space – Right Now,” said a New York Times headline.
Yup. Real live ones.
“Michael Barratt, the American astronaut, requested the film before boarding a space-bound shuttle in March,” says the story, going on »»»
He told NASA officials that he was a lifelong admirer of the TV series and did not want to miss this latest big-screen installment while off-planet. It was beamed up to them — really — after being reformatted by NASA technicians in a five-hour procedure Thursday night and beamed up Friday morning.
Mr. Barratt, 50, Russian cosmonaut Gennady Padalka, 50, and Koichi Wakata, 46, of the Japan Aerospace Exploration Agency settled into the node, named “Unity,” after dinner and secured their feet with floor straps to keep from floating during the screening …
Nor are NASA astronauts along in hyping the movie on behalf of Paramount.
Even President Barack Obama praised it in a recent interview, says Access Hollywood, adding:
” ‘Star Trek,’ we saw this weekend, which I thought was good,’ he told Newsweek, raising his hand in a Vulcan salute.”
Here’s a non-Vulcan salute, with apologies to FunnyChill.
scored big-time – X-Men Origins record earnings!, May 5, 2009
first in CyberSpace – Star Trek online, but reports record numbers!, May 11, 2009
New York Times – Real Live Astronauts are Watching ‘Star Trek’ in Outer Space – Right Now, May 15, 2009
Access Hollywood – Astronaut to watch ‘Star Trek’ film in space, May 17, 2009
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May 18th, 2009 at 3:21 pm
Oh, the outrage! Sounds like money well spent to me.
May 18th, 2009 at 3:36 pm
The important question is; Did anyone snag the signal for conversion to Xvid or x264?
May 18th, 2009 at 7:17 pm
Star.Trek.DVDRIP.Internal.NASA.Gov its out.
Thanks Nasa
May 19th, 2009 at 8:21 am
what took them 5 hours to convert?
did they used an old x486 to do the reencoding?
Maybe they should have asked one of those scene groups, how to reencode this stuff.
even the GUI rip off http://vio.thepiratebay.org/ can produce good looking small filesize transcodes for small size mobile device screens of the p2p versions of ST out there!
Did NASA not get a good genuine copy from Paramount to do the conversion or what?
May 20th, 2009 at 2:00 am
“Did NASA not get a good genuine copy from Paramount to do the conversion or what?”
I wouldn’t doubt it only took them half an hour to convert it…
The rest of the time they probably spent cracking the DRM Paramount would have put on the copy they supplied.
“Sir! I found a couple of hits on Google for a crack tool!”
“Good, Ensign! And lots of seeds on both… Gotta love that Pirate Bay!”
: )