Fans do want to support artists they like
p2pnet news view Music | P2P:- p2pnet frequent poster and a2f2a.com member Steelwolf told me about Debbie Chachra, a Cambridge, Massachusetts, academic, music fan, and geek, “not always in that order,” she says.
She also runs the music, culture and technology blog zed equals zee.
Er, zed equals zee?
An assistant professor of materials science at the Franklin W. Olin College of Engineering in the US, turns out she’s Canadian, like me. Which, as she said in an email, explains the name of her blog. 
Not only but also, she’s just finished a sabbatical in Seattle, close my part of the world, spending time on Gabriola, one of the islands near my home on Vancouver Island, about one-and-a-half hours by ferry off the coast of mainland British Columbia.
Small world.
And she wrote this originally on zed to zee, reprising it later on on the Music Think Tank blog as What are music fans willing to pay for?
She had this as the intro: »»»
I’m not a musician.
I’m a fan.
And from my perspective, it’s clear that fans do want to support artists that they like.
“Here’s a list of things that fans will pay for, even if they can get your music for free,” she says, going on »»»
The music. First and foremost, many people will (and do) voluntarily pay for digital music, even if they don’t have to. This might be because it’s easier to use iTunes than BitTorrent. Or it might be because they want to support the artist. Or both.
CDs and merch. Atoms, not bits. You can listen to NPR for free. Do you pledge them money to support the programming, or for the This American Life DVD? I regularly buy merchandise as a way to support artists. I buy CDs at concerts, because I know the money goes directly to the artists (and because I can listen to them in my car).
Relationships. Anything signed or limited-edition is not just about the article itself — it’s about expressing a relationship with the artist. And relationships aren’t fungible. Jonathan Coulton and Amanda Palmer are two excellent artists who have close relationships with their fans, who in turn support them.
An experience. The canonical example of this is, of course, the concert — whether it’s $5 to see your favorite local band or hundreds of dollars for an arena show. But this also includes things like doing ’shrooms in a Lamborghini with your favorite drummer.
Something unique. A commissioned song is one-of-a-kind. It’s certainly worth something to the recipient.
A narrative. What’s a story worth? Apparently, quite a bit. The Significant Objects art project posts thrift-store finds for auction on eBay, along with the back stories. But the back stories are fictional, and are described as such. Nevertheless, the items go for substantially more than their market value.
In conclusion, “What are you willing to pay for?” – she asks.
What have you offered to your fans? Other thoughts?”
Stay tuned.
Jon Newton - p2pnet
First they ignore you, then they laugh at you, then they fight you, then you win ~ Mahatma Gandhi
November, 2009
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