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iTunes is two years old

p2pnet.net News View:- Apple opened iTunes on April 28, 2003, and today, “The burgeoning online music industry arguably owes a debt to Apple’s success in convincing the music industry to embrace new technology and digital download services,” says Macworld.

Moreover, Online music sales are booming.

Did anyone spot the five deliberate mistakes?

1 – The online music industry isn’t burgeoning. It’s dying on its feet while every month in the real world of online music, millions upon millions of new people are logging on for the first time and turning not to iTunes, and others of its ilk, but to the p2p networks. The only thing that`ll save the corporate music business will be lowering prices and drastically raising `product` standards.

2 – Apple didn’t convince anyone of anything. EMI, UMG, Sony BMG and Warner have been scrabbling desperately behind the curve ever since they realised p2p and file sharing in effect represented their first competition. So they tried to abort them at birth by killing Napster.

3 The music industry hasn`t embraced anything, except a determination to maintain the 1970s status quo at any and all costs. When it adopts p2p technologies, it`ll find its self-inflicted `pirate` problem will diminish, as will manufacturing, legal, packaging, distribution, sales and promotional/marketing costs, allowing it to start creating product customers actually want instead of the stuff the cartels are trying to ram down their throats.

4 There are no truly viable corporate digital download services. Not even iTunes.

5 Online sales are booming? In reality, they`re insignificant. And stacked against what`s happening in the world of p2p, they`re not even measurable.

Speaking in London last year, Jobs tried to explain why Apple does what it does, concludes the article.

“One of the reasons we are doing this is because we love music too, he`s quoted as saying. It all comes down to artists – it’s about the music. We love having exclusive content; we love working with the artists.”

And you thought Apple was a computer company.

Something you think we should know? tips[at]p2pnet.net

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See:-
iTunesiTunes Music Store is two today, April 28, 2005

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3 Responses to “iTunes is two years old”

  1. Reader's Write Says:

    so, these are the “terrible two’s”…

    good grief. give Jobs a pacifier. suck it, Jobs. iTunes sucks.

    and so does ipod.

  2. Reader's Write Says:

    So now it is about the artist, eh? This really sounds familar. The RIAA always wants to bring that into the picture also. Could have been scripted for Jobs right out of the corporate speel of the music majors. In fact it probably was.

    The “We care about the artist” was what brought on the “works for hire” insertion I am sure. Once recorded, the master belongs to the music label and not the artist. In otherwords, to hear the majors talk, it is not the artists property anymore.

    In a lawsuit naming one of the major labels, two promoters have accused the label of trying to force them to falsely present envoices charging an artist for work not done. As a result of not doing what the label wanted, word was put out to the radio stations not to do business with these two promoters that wouldn’t co-operate.

    It’s all about the artist or rather how to take from the artist.

  3. Reader's Write Says:

    “itunes” existed long before the integration of the ITMS as THE all purpose ripper for Mac OS (and was a bane to cd copy protection companies).

    Don’t start lumping the award winning player with the piece of crap store they added to it as an optional feature. (it’s not my fault if you can’t find and uncheck the “show itunes music store” box in preferences)

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