Cartel propaganda isn’t working
p2pnet.net News:- People in the UK, at the least, aren’t as stupid as the major record label, movie studio and software cartels had hoped, meaning corporate mis- and disinformation campaigns are failing.
Proof comes in Fake Nation, a new study funded by the British government.
The entertainment and software giants have been using the mainstream media to push the claim that sharing is the same as stealing. But the general public in the UK isn’t buying
“Two UK university researchers found that people did not see downloading copyrighted material as theft,” says the BBC. It was referring to Fake Nation, due to be formally presented next week by Dr Jo Bryce of the University of Central Lancashire and Dr Jason Rutter of the University of Manchester.
“The study was commissioned to find out if the anti-piracy message was having an impact on people’s attitudes,” says the story, going on that most UK campaigns focus on, “the damage being done by software or film piracy” and have also, "pushed the idea that consumers are supporting organised crime when they buy a game or DVD from someone in the street”.
But Brits aren’t interested, says Fake Nation.
“Despite ads in the cinema, magazines and newspapers, the message is falling on deaf ears.”
The study also brought another disingenuous assertion crashing down.
The cartels continually hype the idea that street corners and flea-markets are favourite places for millions of citizen criminals to buy billions of illicit CDs and DVDs and last year ELSPA (Entertainment and Leisure Software Publishers Association), which has a 40-strong pseudo police unit, carried out 538 raids across the UK and prosecuted 67 counterfeiters, says the BBC, adding,
“But the Fake Nation study suggests these efforts may also be misguided. The researchers found that most people did not buy counterfeit software from dodgy dealers on street corners.
"Instead they bought games from people they knew in places like the office, the pub or at school.”
Stay tuned.
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See:-
BBC - Software piracy ’seen as normal’, June 23, 2005





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June 23rd, 2005 at 6:30 pm
“…Despite ads in the cinema…”
They are just there to be laughed at - first time I saw one anyway I laughed.
“….Instead they bought games from people they knew in places like the office, the pub or at school….”
)
They buy them? we share in work and shared in school / college. we’d bring in MP3 CD’s and just copy them onto each others Pen Drives (I could take home up-to 1GB of music a day if I wanted
June 23rd, 2005 at 7:29 pm
More and more I think the bs being disbursted by the cartels is backfiring. Lackluster new releases and the continual sue em all is leading to consumer backlash. It won’t be fast in happening, instead it will be a slow build up. When it arrives there won’t be any mistake that sales a plummetting but will instead free fall. Can’t wait for it to happen and it could not happen to a better bunch of crooks.
Already movies are seeing this type of backlash over the gouging that is being done at the theater from conssesions and the like with rentals slowly gaining headway over theater ticket purchases. The exceptions are when they do something either original or as in the case of Star Wars, something that has a following interested in the new release. Remakes of remakes isn’t cutting it.
June 23rd, 2005 at 11:31 pm
it’s ashamed the American public buys into it. or do they? has there been a study like that done here?
Rick
June 24th, 2005 at 1:09 am
“has there been a study like that done here?”
uh…where are you?
June 24th, 2005 at 4:23 am
Damn… I wish i’d thought of that.
Dress up what everyone knows is going on as the “results of a detailed study and analysis”, then charge the riaa/mpaa and their clones around the world a bucketload for it.
Wonder if they’ve got a patent on that idea yet? Muahahahahaha