p2pnet - rss feed: ‘Distressing’ Nokia ads
p2pnet.net Communication News:- Immediately next to an animated Nokia ad in silicon.com is a story slugged Nokia ads are too "offensive and distressing".
However, the advert silicon.com is talking about pumps up a different product - Nokia’s flagship gaming phone - which "would encourage antisocial behaviour and upset children who had been bullied," says the report.
That’s why they’ve been banned by Britain’s ASA (Advertising Standards Authority).
The ads featured dingy settings including a changing room and a caravan, with slogans such as, "this is where I made Kev look small" and "this is where I left Kate, Lucy and Michelle begging for more" and were shown in cinemas and the press, as well as on poster hoardings across the country, says the report, going on:
"Those who complained to the ASA said the ads could encourage antisocial behaviour or violence, could prove disturbing for bullying victims and their families and blurred the line between violence in computer games and in reality."
Nokia countered that the ads were just promoting the wireless-gaming aspect of the phone - which has the slogan ‘anyone anywhere’ - by showing unique environments where users wouldn’t expect to play their games and highlighting the competitive nature of gaming. It also said that it was not selling to kids and was targeting an adult market aged between 18 and 35.
"The ASA upheld six out of nine of the complaints, says the story, adding, "Nokia, which said it wanted to create a ‘compelling and memorable’ campaign, will now no longer be allowed to show the adverts."
July 26th, 2004 at 10:11 am
April 1st, 2006 at 8:37 am
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EMAIL:Phonesworldltd@gmail.com
May 1st, 2006 at 8:13 am
I just want to know if this phonesworldltd is a legitimate business. If anyone has done business with them please let me know. They sure are plastered all over the internet. Please respond quickly. Thank you.
May 26th, 2006 at 1:13 am
August 24th, 2006 at 9:24 pm
they are scammers i did buisness with them a year ago !
i man called steven burwell he scammed me with ipods 10 pcs
lost about 800$
they scammed a lot more people for 10000$ so watch out im still finding stuff out about them