Facebook ‘monetization’
p2pnet.net News:- “We want people to know we messed up,” said Facebook chairman and ceo Mark Zuckerberg recently.
“When we launched News Feed and Mini-Feed we were trying to provide you with a stream of information about your social world,” he says on the site. “Instead, we did a bad job of explaining what the new features were and an even worse job of giving you control of them.”
But, “Imagine a device that monitors the social marketplace the way a blinking Bloomberg terminal tracks incremental changes in the bond market and you`ll get the idea,” says The New York Times.
Users objected. Loudly.
The solution? A, “page of privacy options that allow Facebook members to opt out of the feed feature, or to shield specific bits of their lives from public broadcast,” says the story.
But although Zuckerberg’s ‘mea culpa’ is being read as, “vindicating the notion that, ‘users are in control’,” ZDNet’s Donna Bogatin believes it’s still too early to pop the Web 2.0 champagne cork.
His, “appeasement of the restive Facebookers reflects old school best customer service practices, but does not signify capitulation to an invincible power of non-paying users,” she says, adding:
“Facebook may finesse its moves going forward, but its determination to make changes to its services in order to better monetize its free-to-users site will, apparently, not be deterred.”
Also See:
messed up – Facebook revamps revamp, September 8, 2006
The New York Times – When Information Becomes T.M.I., September 10, 2006
ZDNet – Web 2.0 ‘users in control’: Of who, and to what means?, September 9, 2006
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